In 2008, Cynthia Feliciano, Belinda Robnett, and Golnaz Komaie from the University of California, Irvine, investigated the preferences of online daters long gendered and racial lines by selecting profiles on Yahoo!
Personals – then one of the top Internet romance sites in the U.
Online dating (or Internet dating) is a system that enables people to find and introduce themselves to new personal connections over the Internet, usually with the goal of developing personal, romantic, or sexual relationships.
An online dating service is a company that provides specific mechanisms (generally websites or applications) for online dating through the use of Internet-connected personal computers or mobile devices.
In particular, the number of American adults who had used an online dating site went from 9% in 2013 to 12% in 2015 while those who used an online dating software application on their mobile phones jumped from 3% to 9% during the same period.
This increase was driven mainly by people aged 18 to 24, for whom usage almost tripled.
Opinions and usage of online dating services also differ widely.
Some have a broad membership base of diverse users looking for many different types of relationships.
Nevertheless, only one in three had actually gone out on a date with someone they met online.
About one in five, especially women, at 30%, compared to 16% for men, asked for help with their online profile.
Safety was, however, the exception, with 53% of women and only 38% of men expressing concern.
There is, however, great variation along gender lines.